Nick Cavarretta

Internet Marketing Blog Posts

Here are my rantings on internet marketing. I've given some good advice in some articles, and others, well. Take a look for yourself.

Cut Your SEO Reporting Time In Half

Here we go again, another blog post so the bots over at Google know I'm still alive. Lately I've had a bit of trouble with reporting, but I think I have finally figured out a nice little alternative for freelancers.

“If you're my client I'm sorry for the last few months. If you're not my client then you're missing out on all the fun.”

What product I'm going to be pushing today is one of the most basic ideas, I'm kicking myself for not thinking of it. Recapped is nice little dashboard for creating proposals, reporting and creating tasks lists.

“If you clicked the link and seen the price, and you're reading this before the offer runs out then scroll down to the bottom of the article for the special deal link.” 😉

What is Recapped?

In my own words, it's bloody awesome and the answer to me saving about 10 hours a month. Ok it is a work in progress, and there are some features they promise will be coming soon, but as it's in early release it is still quite good.

If you're an SEO Consultant then you are most likely using some reporting tools or writing them yourself.

Most of these reporting tools have one particular pattern:

  • Google Analytics Data
  • Google Search Console Data
  • Links Report
  • Tasks Completed List

That's all you need really, right? What If I told you that the Google Data can be done automatically, and the other two can be reported very easily – in real-time – using Recapped.

I'm going to let Chrystie, the Senior Strategist at AppSumo explain Recapped a little bit more. She goes over how the platforms works, how to change branding, add new sections into your Recaps and how to preview and send the document.

Your client will be able to interact with your Recaps without needing to create an account, which is seems to be the breaking point for a lot of project management platforms when it comes to a lot of clients. This is understandable, we should be delivering nice and easy reports anyway instead of confusing our clients.

Automated Google SEO Reporting

Ok I probably got you all revved up saying you can report this automatically, but you still need to set it up. I know I know, why can't things just happen magically…

So this tool is actually provided by Google themselves. It's Google Data Studio and it's actually really easy to use once you get your head around it. Since we're all about duplicate content and stuff, I'm going to let Ben from Loves Data explain it to you. Special Offer

Ok this offer isn't exclusive to me, but I do get $10 for everyone that buys it, and pappa needs some new shoes. Also I just want to write about it before someone else does. 😛

At the moment they're doing a life-time subscription offer which works out to be under $100 Australian Dollars. At the time I'm writing this article, Recapped are offering the following for the subscription:

Link: “Offer has expired, link has been removed”

  • Lifetime Access
  • Team Functionality
  • Custom Branding
  • Money back guarantee

They also mention there is a CRM feature coming soon. Review