Nick Cavarretta

Online Marketing & SEO Freelancer Services

Corporate and Freelance based SEO services in Sydney, Australia.

I’m Nick, your Sydney SEO Consultant. I’m based around the CBD area of Sydney and offer SEO solution for all types of businesses.

What Do You Need?

If you're not sure on what it is you need, then you’re not alone. This is often all just mumbo jumbo if you’re not familiar with the industry, just like any industry. I’ve done my best to keep it simple on this website, however, I’m much better at talking in a non-technical manner over the phone, so let’s setup a 10-minute phone meeting and discuss what you need.

I have a website, but I don’t get any leads

stable-ranking-snapshotYou just need straight up SEO (search engine optimisation) which comes in a few different forms. Local and Competitive. Local SEO is for websites targeting one specific location. Competitive SEO is for websites that can’t quite reach page one.

Firstly, your website will require an SEO health check, which will consist of month one where all the fixes are made. Month two and recurring is being a series of public relations tasks to gain the appropriate connections using SEO as focus.

I have a website, and get leads, but I want more

So, you’re on page one and now you want to grow? I can offer great social media strategies, Adwords strategies plus content marketing strategies. This is heading more towards the advanced part of online marketing and follows a different process. I only take on Sydney based clients, or if you are outside of Sydney, you need to be able to come to Martin Place for meetings.

Services I’m likely going to offer you are;

  • Adwords Management
  • Social Media Advertising
  • Branding Solutions
  • Reputation Management
  • Content Strategies and Marketing

These tasks are priced based on an hourly rate. I have two separate hourly rates; onsite and offsite. Onsite meaning I work in your location. When you contact me, you will receive my costing details automatically.

I need a brand new website

website-snapshotI offer a few web development solution to fit everyone's budget, depending on your needs. My most common client is a “family owned” business, or small eCommerce website with under 100 products. Some jobs may take longer, depending on functionality the website requires.

“The advantage is you’re getting a professional developer create the website, which is then passed to me for technical SEO. You have a clean and search engine friendly website from the start!”

Do you need web hosting and a domain name also? I currently offer web hosting solution to my clients, either SEO or just website development and maintenance. All my servers are located in Sydney and Melbourne.

I need some website fixes

When it comes to coding, unfortunately I only work with static HTML websites and WordPress platforms. I can always take a look at your website before giving you a quote, if you’re on a separate platform.

If you have some random website tasks, such as updates or help with uploads and layouts, reach out via the contact form.

I can work onsite if you’re located within Inner Sydney, such as Inner West, CBD, Lower North Shore or Eastern Suburbs.

Website Auditing Service

My website needs an SEO health check

I offer full website auditing across onpage signals and offpage signals. In my reporting I provide the error, the solution and the expected impact. Implementing fixes are usually up to the developer, however, if you’re not on a custom CMS, I could most likely do it. WordPress – I know, but it's so common I work with it daily – is my specialty because I can move quickly; been using it for a long time.

Your basic SEO health check will go through the following;

  • Security Check
  • SEO Requirement and Recommendation
  • Technical Errors and Solutions
    • Checking over 200 onpage signals such as http requests, internal linking and more!
  • Google Penalty Check (If Required)

I can go deeper if you request it covering other signals such as;

  • Citation Auditing
  • Link Auditing and Toxic Link Removal + Disavow Update
  • Competition Analysis (Where do you fit? What else can you do?)
  • Strategy Proposal for SEO, Advertising and Social Media

I won’t need any login details – unless doing a full audit, I'll need Google Search Console details – from you, just your website URL, what you’re targeting in search and why you think you need the health check. If it so happened you have fallen into a penalty, algorithmic or manual, then we will need to discuss how we’re going to get you out.

My General Process

  1. Contact Me
  2. We will discuss what your requirements are; what you do, where you are now and where you want to be.
  3. If you have a website, I am going to audit it
  4. A proposal will be attached to the audit

The reason why a website audit is important, it outlines the scope of what work needs to be done. See The General Process for an SEO Consultant for more detailed information.

Let's start talking

Let's discuss further over the phone or via email, perhaps you require a customised strategy or just a one off web site audit.

Digital Marketing Strategies

A complete multi-channel solution is within reach. Content, UX Design, Tracking and Optimisation.

Online Market Analysis
Search Market Analysis

How much can you grow? Search Market Share is looked into for maximum growth opportunities.

Advertorials and PR
Link Building

I have been link building for years, and there are many ways to skin a cat. Hire me for my skill set, not the service.

Social Media
Social Media

Social media posting, advertising and re-marketing for maximum brand awareness.

My website is now first page in all the search terms I wanted and even in top position on a few. Nick was very easy to work with, he understood clearly what I wanted for my business and delivered even quicker than expected. I couldn't recommend him highly enough.

Ryan Pike, Fashion Photographer

Want to know more?

Think I'm the right person for you, but before moving forward you're looking for more top level information with pricing? Click the button to view my Introduction Slideshow.